Sometimes the best things in life are indeed free. And it costs nothing to give your favorite Black owned business free publicity – which is priceless.
Very few Black owned businesses have reached the status of being a household name, so word of mouth publicity can have a big impact on their sales. Here is what you can do to support them:
92% of consumers believe recommendations from friends and family over all forms of advertising.
Even if you haven’t personally shopped at the business, but plan to in the future or if you know someone who has shopped there, you can still do one or more of these suggestions.
Can you make it a goal to do one of the six things for a Black business each month this year?
